WATCH: Michelle Malkin: The NFL Will Not Survive “By Trashing Its Own Customer Base”


Michelle Malkin issues a warning to the NFL about what is going to happen to their business if they continue with such antics as kneeling during the national anthem.

The NFL is suffering the repercussions of entering the political playing field – a place they have no business being. Sports fans are leaving the league in droves, and several recent polls and studies show that political activism accounts for a big reason why.

Malkin was on FOX News’ Judge Janine Show tonight and she scored a touchdown against the mainstream media, the Democrat Party and NFL players taking a knee during the national anthem.

The madness began in 2016 when Colin Kaepernick refused to stand for the national anthem deciding to use it as a means to protest what he deems are wrongdoings against African Americans and minorities in the United States. If Kaepernick really wanted to make a difference and help the black community and minorities as he claims, he would use the millions he makes every year playing football to help inner city kids – how does protesting the American flag help anyone or the cause he claims to be so passionate about, it does not.

NFL fans are predominantly conservative, the hard working Americans. The NFL is making a big mistake by believing that conservative Americans are not their base and that conservatives do not have the economic power to shut them down. If the NFL wants to continue debasing this country they can expect to continue to see their numbers and profits dwindle.

Do the NFL players taking a knee and those supporting them actually think their actions are going to cause Trump to resign tomorrow?

…As you point out, the numbers don’t lie. I wrote a column about it this week that includes the NFL. Viewership is down since the beginning of the [opening] season by 13% . We’re seeing drops in attendance.

We’re seeing drops everywhere, in advertising as well and that’s because there’s no business enterprise that is ever going to survive by insulting and trashing its own customer base…